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Case Study Wine & Spirits

Chatham Imports

A long-term technology partnership delivering ecommerce, business intelligence, and operational platforms across a portfolio of internationally recognized spirits brands.

10+ Premium Brands Supported
#1 World's Most Admired Whiskey
Dozens Solutions Delivered

Project Overview

The Partnership

Chatham Imports is a premier wine and spirits producer with a diverse portfolio of innovative brands, including Michter's—recognized as the World's Most Admired Whiskey. With heritage dating back to America's first whiskey company founded in 1753, their brands demand the same level of excellence in their digital operations as they do in their spirits.

Over the years, we've become Chatham's trusted technology partner, developing a wide range of solutions that span ecommerce, business intelligence, and operational platforms across their entire brand portfolio.

Our work has included:

  • Ecommerce platforms with seamless third-party integrations
  • Business intelligence dashboards and reporting tools
  • Operational improvement systems
  • Rapid-response solutions during critical business pivots
  • Native customer experiences across brand websites

Key Projects

From crisis response to customer experience innovation, we've delivered solutions that help Chatham's brands thrive in a rapidly evolving market.

COVID-19 Curbside Operations

When the pandemic hit, we rapidly developed curbside pickup software that allowed Chatham's retail operation to pivot their business model overnight—keeping sales flowing during unprecedented times.

ReserveBar Ecommerce Integration

We integrated with ReserveBar's APIs to enable local delivery directly from brand websites, creating a native customer experience that keeps shoppers within the brand ecosystem.

Business Intelligence Platform

Custom dashboards and reporting tools that give leadership real-time visibility into sales performance, distribution metrics, and market trends across their brand portfolio.

Operational Improvements

Streamlined internal processes and workflows, reducing manual effort and improving efficiency across distribution, inventory, and partner management operations.

The Results

Our partnership has helped Chatham Imports strengthen their digital presence and operational capabilities across all their brands.

Multi-Brand Coverage

Solutions deployed across 10+ premium brands including Michter's, the World's Most Admired Whiskey.

Rapid Crisis Response

Curbside platform deployed in weeks, enabling business continuity during COVID-19 disruptions.

Seamless Ecommerce

Native shopping experiences that keep customers within brand ecosystems while enabling local delivery.

Long-Term Partnership

Years of collaboration building trust and delivering consistent results across evolving business needs.

Need a Technology Partner You Can Count On?

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